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Steer Clear of These 3 Behavioral Pitfalls During Bull Markets

September 12, 2023 Arun Kumar

An abridged version of this article was first published in Livemint, Click here to read it Most of us think, bull markets are easy to participate and make money. However, surprisingly, many…Continue Reading

Mutual Fund Research . Research Desk . Simply Important

How to Avoid Behavioral Blindspots in your Investment Decisions (while still remaining human)?

February 15, 2023 Arun Kumar

The picture below shows two yellow lines on a railway track. Can you tell which one is longer? Is it the one closer to you? Or is it the one…Continue Reading

Mutual Fund Research . Research Desk . Simply Important

Back to Basics

Winning Funds, Losing Streaks: Decoding the Mystery of Short-Term Underperformance Jiral Mehta

Should you wait for a market correction? Jiral Mehta

Should you invest in an NFO? Here is a Framework that will help you decide Jiral Mehta

The Lost Art of Subtract! Arun Kumar

We keep hearing about the magic of Equity SIP, but where is it? Shrinath M L

Should you manually time your SIP every month? Jiral Mehta

Equity SIPs have delivered good returns over the long term, but why do most of us give up midway? Arun Kumar

What Is The Best Frequency For Equity SIPs – Daily, Weekly, or Monthly? Jiral Mehta

Do Equity SIPs work best on certain dates of the month? Jiral Mehta

What’s the big deal about investing early? Jiral Mehta

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